Preferences, beliefs, and heuristics

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Why do people sacrifice to help others in some situations, but not in others? Besides a direct taste for helping others, I study three additional psychological motivations that involve beliefs: social-signaling, which holds that a person wants others to think of her as fair-minded; self-signaling, which says she would like to think of herself that way; and beliefs-based altruism, which says tha...

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ژورنال

عنوان ژورنال: Behavioral and Brain Sciences

سال: 2005

ISSN: 0140-525X,1469-1825

DOI: 10.1017/s0140525x05440145